As a leading supplier of natural active ingredients, Sabinsa offers innovative and effective ingredients for food supplements and cosmetics. We spoke to Shaheen Majeed about his new role as Global CEO & Managing Director of Sami-Sabinsa Group and Sabinsa’s successful product innovations.
“Setting the course for the future of Sami-Sabinsa is an exciting andstrategic responsibility. My vision is centred around continuing to build on the strong foundation we’ve already established, while also navigating the evolving landscape of the health and wellness industry”.
EURO COSMETICS:
Shaheen, you have been managing the Sami-Sabinsa Group for a year now. What has changed in the company since then?
Dr. Shaheen Majeed:
In the past year, we’ve made several strategic advancements that align with our vision of delivering high-quality, scientifically backed solutions in the health and wellness sector. Sami-Sabinsa Group has always been known for its innovation, and my role has been focused on further strengthening the legacy of my late father, Dr. Muhammed Majeed, the Founder of Sami-Sabinsa Group, while ensuring operational efficiency, sustainability, and global reach.
We’ve significantly expanded our product range to cater to the growing demand for plant-based, sustainable ingredients, particularly in the food supplements and cosmeceutical markets.
We’ve further strengthened our presence in the international markets. Through strategic partnerships and a stronger online presence, we’ve expanded into other regions, particularly in North America, Europe, Japan and o other countries to meet the increasing global demand for natural and functional ingredients.
Research and Development has always been the backbone of Sami-Sabinsa Group, and we’ve continued to invest heavily in this area. And also, we’ve increased collaboration with leading research institutions to validate the efficacy and safety of our ingredients.
EURO COSMETICS :
What are the biggest challenges you face?
Dr. Shaheen Majeed:
While it’s been an incredibly rewarding year, like any company, we’ve faced a few challenges that require continuous attention and adaptability.
- The global nature of our business requires us to stay ahead of evolving regulations, especially regarding natural ingredients. Compliance ensures product safety and efficacy, but changing regulations, particularly in emerging markets, can challenge product development and market entry. Therefore, we’ve invested in strong regulatory relationships and up-to-date systems for the smooth transition.
- Supply chain disruptions have prompted us to create strong and diversified supply chains, though raw material volatility and shipping delays still impact production. We mitigate these risks by working closely with suppliers and exploring alternative sourcing.
- Sustainability is crucial but challenging to balance with profitability. Meeting demands for eco-friendly practices requires careful planning and investment. We’ve integrated sustainability into our operations, ensuring it doesn’t compromise quality or profitability.
- The dynamic health and wellness market demands we stay ahead of trends while investing in innovation and R&D. Predicting market shifts and developing relevant products is critical.
- Innovation is at the heart of Sami-Sabinsa but balancing cutting-edge R&D with cost control is essential. New product development in nutraceuticals is capital-intensive, so we must manage costs to remain competitive and reinvest in future projects.
EURO COSMETICS:
And how will you set the course for the future?
Shaheen Majeed:
Setting the course for the future of Sami-Sabinsa is an exciting and strategic responsibility. My vision is centred around continuing to build on the strong foundation we’ve already established, while also navigating the evolving landscape of the health and wellness industry.
- Increase investment in clinical trials, scientific research, and new technologies to validate and expand product portfolio.
- To strengthen the global market presence, expanding the services in emerging markets like USA, Europe, Japan, Middle East, China, UAE and many more. Ensure global availability of high-quality, scientifically validated products.
- To promote innovation and collaboration, investing in people, creating a collaborative and inclusive culture, and support teams with training and tools. Explore collaborations with industry leaders through joint ventures, acquisitions, and technology partnerships to expand reach, enhance product offerings, and access new markets.
EURO COSMETICS:
Probiotics are increasingly becoming important ingredients in cosmetic formulations. As a leading contract manufacturer of pre-, pro- and postbiotics, Sabinsa presented its postbiotic Lactosporin ™ and its application in cosmetic formulations at in-cosmetics in Amsterdam. What is special about Lactosporin ™ and its mode of action?
Shaheen Majeed:
LactoSporin® is truly an innovative ingredient. What makes Lactosporin particularly special is its unique postbiotic nature for skin and hair care. It is purified from the culture supernatant of the probiotic strain Heyndrickxia coagulans (Bacillus coagulans) MTCC 5856 (LactoSpore®) by a patented process. LactoSporin® is stable at an acidic pH and temperature range of 70 to 90°C.
Mode of action:
It effectively targets acne-causing bacteria like Cutibacterium acnes. Clinically, it reduces non-inflammatory lesions and inflammation, with visible results in just three days. LactoSporin® inhibited the 5-alpha reductase enzyme, reducing sebum secretion and managing oily skin. Additionally, it exhibits strong antioxidant activity, promotes collagen synthesis, inhibits collagenase, and combats glycation, preventing wrinkles and dullness. It reduces inflammation by inhibiting TNF-α and provides UVA and UVB protection. Clinically effective in reducing the appearance of fine lines and wrinkles and to keep the skin hydrated. LactoSporin® may additionally induce hair growth by stimulating the dermal papillary cells.
EURO COSMETICS:
Another innovation presented by Sabinsa is Nulaurin ®, a natural active ingredient to support acne-prone skin and scalp. What have scientific studies shown about its effectiveness?
Shaheen Majeed:
Nulaurin ® is a glycerol ester of lauric acid from Cocos nucifera.
- In-vitro tests showed inhibition of acne-causing Cutibacterium acnes and common skin pathogens Candida albicans and Staphylococcus aureus.
- Scientific studies have shown that Nulaurin® effectively inhibited the growth of Malassezia furfur, linked to dandruff. Assisted in removing scalp flakes.
- From clinical tests, Nulaurin® along with other actives is proven to be safe and effective for skin with light moderate acne, it was
alsofound to reduce the appearance of blemishes.
EURO COSMETICS :
And which successful products are you particularly proud of?
Shaheen Majeed:
At Sabinsa, we take great pride in the wide range of innovative products we’ve developed, each designed to address specific consumer needs with a foundation in scientific research, quality, and natural ingredients.
1. LactoSpore® (Probiotic for Gut Health)
LactoSpore® is a patented and well-researched probiotic strain of Heyndrickxia coagulans (Bacillus coagulans) MTCC 5856 . LactoSpore® is an ideal choice for supporting gut health. It produces lactic acid, which lowers the pH of the intestinal environment, inhibiting harmful bacteria and promoting a balanced gut microbiome. LactoSpore® also enhances gut barrier function, reduces inflammation, and supports overall digestive health. Its benefits extend beyond the gut, contributing to immune system support and potentially improving mental health through the gut-brain axis.
2. Saberry® (Indian Amla Extract)
Saberry®, our premium Indian Amla extract, is another product that has been highly successful in the market, standardized to contain beta glucogallin. Known for its powerful antioxidant properties, that help with collagen production, skin rejuvenation, and immune support. Clinically proven to lower fasting blood sugar, postprandial glucose and glycated hemoglobin, comparable efficacy to Metformin in glucose and lipid regulation. Its ability to fight oxidative stress makes it an essential ingredient in products designed to promote skin health and anti-aging benefits.
3. Curcumin C3 Complex®
Our Curcumin C3 Complex® has become one of the most successful and well-known products in the nutraceutical space. With its clinically validated bioavailability, it’s the most bioactive form of curcumin, known for its anti-inflammatory, antioxidant, and immune-boosting properties. Widely used in dietary supplements for joint health, cognitive support, and overall wellness.
4. DigeZyme® (Digestive Enzyme Blend)
DigeZyme® is a multi-enzyme complex formulated to support digestive health. This unique combination of five powerful enzymes— α-amylase, protease, lipase, cellulase, and lactase—is designed to aid in the breakdown of carbohydrates, proteins, fats, and fibres. DigeZyme® has become a staple in products targeting digestive wellness, improving gut health, reducing bloating, and enhancing nutrient absorption. The growing global interest in digestive health has made DigeZyme® a popular choice for dietary supplements that promote healthy digestion and overall well-being. It has also been clinically studied for its potential to reduce delayed onset muscle soreness following eccentric exercise, highlighting its effectiveness as a post-exercise recovery supplement.
5. Shagandha® (Adaptogenic Ashwagandha)
Shagandha® is an adaptogenic form of Ashwagandha, known for its ability to support stress relief, mental clarity, and energy levels. As an ingredient, it has gained widespread recognition for its ability to help the body cope with stress and support emotional well-being. Clinical studies have shown that Shagandha® can reduce cortisol levels (the stress hormone) and improve overall vitality. This makes it an excellent addition to stress management supplements and mental wellness formulations. As adaptogens continue to gain popularity, Shagandha® has found a place in a variety of products.
EURO COSMETICS:
Shaheen, thank you for the conversation.
