Dow presents new launches and innovative beauty solutions at in-cosmetics Asia 2025

  • Dow’s Personal Care business highlights four new personal care ingredients in Asia Pacific, including an award-shortlisted functional ingredient at in-cosmetics Asia 2025 in Bangkok.
  • Spotlighting new Beauty in Harmony concepts collection featuring seven formulations, curated from Asia beauty trends and consumers’ needs

Dow (NYSE: DOW), a global leader in specialty materials, is bringing four new personal care ingredients and debuting “Beauty in Harmony” concepts collection during in-cosmetics Asia 2025. These launches reflect Dow’s commitment to advancing science-driven solutions for beauty brands and consumers across Asia Pacific.

New product launches

DOWSIL™ FC-5012 ID Resin Gum: A flexible, breathable film former designed to elevate color cosmetic formulations with superior sebum and water repellency, and improved rub resistance.

DEXCARE™ CD-2 Polymer: Silver award in the Innovation Zone Best Ingredient Award for functional ingredients at in-cosmetics Asia 2025. A biobased low-viscosity, dual-cationic dextran functioning as a superior deposition aid and conditioning agent for Hair Care formulations

DOWSIL™ CB-2251 Fluid: A hair conditioning agent delivering alignment, moisture, and softness for healthy, radiant hair.

ACUDYNE™ 2000 Polymer: A dual-phase styling polymer offering long-lasting style control, high hold, humidity resistance, and no flaking. 

“Asian beauty consumers are redefining global trends. At Dow, we’re not just responding—we’re shaping the future with data-backed, high-performing and sustainable solutions tailored for Asia’s dynamic market,” said Jennifer Marques, Global Strategic Marketing Director of Dow’s Personal Care business. “Our Asia-focused concepts collection – “Beauty in Harmony” is a showcase of how we can empower brand owners and formulators with formulation expertise, regulatory insight, and a keen understanding of regional consumer needs.”, Marques added.

Beauty in Harmony concepts collection
Dow’s 2025 “Beauty in Harmony” collection features seven innovative prototypes that blend customers’ needs for authenticity, self-expression, and well-being with advanced beauty science. These multifunctional care solutions deliver performance, sustainability and creative inspiration for brands seeking to meet evolving consumer needs in skincare, haircare, and colour cosmetics.