Emotional sensoriality is a very interesting concept that we will review in this column. The objective is to create sensory...
I was inspired to write this column by a very interesting movie, which starred Will Smith: I, ROBOT. Everything happens...
Now that you are reading this column, I invite you to think about your favorite perfume. What perfume did you...
Recently my friend Adriana told me something very interesting that inspired me to write this column. Her daughter Luciana, who...
The rise of virtuality is one of the consequences of the pandemic and it is here to stay. We have...
I am Colombian and I have always been an admirer and fan of Shakira. In the last 20 years we...
Now that you’ve started reading this column, I want to ask you:Do you remember what you had for breakfast this...
We have all had the experience of walking past a bakery and smelling freshly baked bread which definitely makes us...
I was inspired to write this column by a recent post from a Spanish company that I saw on LinkedIn...
I recently had a surprising experience that inspired me to write this column. As some of you know, I am...
Attention, memory and emotion are key concepts in neuro-marketing, since the different methodologies aim to evaluate these three parameters when...
Our environment is changing rapidly and at the same time, the need to be aware of skin care emerges, one...